Google was aggressively pushing its Assistant at CES 2018, with a marketing blitz and a party with a performance by John Legend.
Google announced a bunch of new, key partnerships with companies including LG, Sony, and Lenovo to integrate with the Google Assistant.
However, Amazon’s Alexa, and its line of Echo smart speakers, still dominate the market, with no signs of slowing down.
At last week’s Consumer Electronics Show, the Google Assistant was inescapable.
There was a “Hey Google” ad on the side of the Las Vegas monorail, a reference to the magic words for invoking voice commands with the Google Assistant. The search giant also had a massive booth with a slide, which infamously got flooded out during an unseasonably intense storm on the first day of the show.
Indoors, many, if not most, of the internet-connected appliance vendors at the show boasted “Works with Google Assistant” emblems on their booth, or some variation. And then there was Google’s CES party where John Legend performed for a very exclusive audience.
Google had some big news at the show, too: It was partnering up with companies including Lenovo, LG, and Sony to launch a line of Google Assistant-powered “smart displays,” which are basically …read more
Source:: Businessinsider – Technology
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