Samsung says it is still the number one smartphone company in India “by a distance”. The company responded to a recent report by Canalys, a Singapore-based market tracking firm. The Canalys report says that Xiaomi shipped 8.2 million units in the October-December quarter, ahead of Samsung, which shipped 7.3 million units.
In response, a Samsung spokesperson said, “Samsung is India’s number 1 smartphone company by a distance. As per GfK, which tracks sales to end consumers, in the last (November) quarter Samsung had a 45% value market share and 40% volume market share. Samsung is a full range player and leads the smartphone business across every segment of the India market in 2017. More importantly, Samsung is India’s ‘Most Trusted’ brand. We owe our undisputed leadership to the love and trust of millions of our consumers in India.”
According to the Canalys report, while Samsung’s shipments did grow by 17%, Xiaomi owns 27% of the market share in the Indian smartphone market. Ishan Dutt, a research analyst at Canalys, said the key reason for Xiaomi’s success “lies in the autonomy that it granted its Indian unit”.
Samsung and Xiaomi are ahead of Vivo, Oppo and Lenovo, making up the …read more