During Mark Zuckerberg’s Congressional testimony last week, the Facebook CEO said that the company collects data of people who have not signed up for the site “for security purposes.” And it raised some eyebrows about how Facebook collects data when users aren’t active on the site.

It seems Facebook wants to clarify what exactly its CEO meant. The social media giant published a blog post on Monday that seeks to explain how the site collects your data–particularly when you’re not logged into Facebook.

David Baser, the product management director at Facebook, writes that there are four instances in which Facebook receives your data from third-party websites and apps:

Social plugins: including Facebook’s like and share buttons, allowing you to share content on Facebook
Facebook login: logging into a third-party site or app via your Facebook account
Facebook analytics: allows websites and apps to understand how people use their services
Facebook ads and measurement tools: website and apps run their ads on Facebook or vice versa

Baser notes that these tools are used by websites and apps to “make their content and ads more engaging and relevant.”

When third-parties engage such Facebook services, Facebook receives the corresponding information–even if you’re not currently …read more

Source:: Fortune.com – Tech


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