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The Chinese electric vehicle startup Byton is developing three vehicles, the first of which will hit the market in 2019.
The company has prioritized interior features, like touchscreens and adjustable seats, over traditional performance metrics, like range and acceleration, in part because it assumes autonomous driving technology will become available to consumers in the next few years.
Byton president and co-founder Daniel Kirchert told Business Insider that Byton will sell a car with Level 4 autonomy — which means the car can handle all driving functions in certain scenarios — by the end of 2020.

When automakers promote electric cars, they tend to highlight two performance metrics — range and acceleration — in an effort to disprove the stereotype that electric vehicles are less powerful and more inconvenient to own than their gas-powered counterparts.

But for the Chinese electric vehicle startup Byton, performance metrics are secondary to interior features like cabin space, touchscreens, and adjustable seats, and their ability to make a ride more comfortable, Byton president and co-founder Daniel Kirchert told Business Insider.

Fast acceleration is “not meaningful for most consumers,” he said. “The area that we want to be number one is in terms of spending quality time in the car on the …read more

Source:: Businessinsider – Technology


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