Steve Krenzel, CEO and co-founder of Banter. (Banter Photo)
Countless startups launch and flame out, but entrepreneurs Steve Krenzel and James Reggio have a few factors that tip in their favor. Krenzel sold his first startup, Thinkfuse, to Salesforce; Reggio was one of the company’s first engineers. Their combined work histories span more than a dozen tech companies, including Microsoft, Twitter and Airbnb, exposing them to varied approaches to engineering and user experience.
Now the two have created Banter, a Seattle-based startup that launched last year and is focused on the rapidly expanding podcast sector — a market they personally love, describing themselves as “podcast fiends.”
“We simply want to make it easier for people to share podcasts they’ve enjoyed and have conversations around them. We’re building out an entire platform around discovery, publishing and monetization, but at the end of the day our guiding principle is ‘a story for every audience and an audience for every story,’” Krenzel said.
The challenge for Banter’s 33-year-old CEO and co-founder is establishing their business in a field that’s crowded with startups such as Chorus and Breaker, and big names including Google, Apple and Spotify.
“Banter is much more about discovery,” Krenzel said, in contrast …read more