Elon Musk on Thursday unveiled Tesla’s newest car, the Model Y.
The billionaire also discussed his electric car company’s history, including its past struggles.
Musk said that while coming up with a car concept was easy, mass-producing that vehicle at scale was “one hundred times” more difficult.
Tesla’s struggle to mass-produce its cars in a way that is cost effective and fast fast enough to keep up with demand has been widely reported — and was top of mind for analysts and investors all of last year.
In his unveiling of the company’s newest car, the Model Y, on Thursday night, Musk opened up about some of the difficulties Tesla encountered. While designing and producing a prototype was easy, he said, building that car on a massive scale was much more difficult.
“The difficulty and value of manufacturing is under-appreciated,” he told journalists, Wall Street analysts, and other eager Tesla fans that had packed the company’s design studio in Hawthorne, California.
“It’s relatively easy to make a prototype but extremely difficult to mass manufacture a vehicle reliably at scale. Even for rocket science, it’s probably a factor of 10 harder to design a manufacturing system for a …read more
Source:: Businessinsider – Technology