2018 might be Amazon’s year to take a leading role in online advertising

With WPP’s over 200,000 employees and a $75 billion media book, Sir Martin Sorrell has a uniquely privileged insight into the future of the online advertising industry. And he believes that 2018 might be the year that a third company joins what he calls the Facebook/Google “duopoly” in online advertising and search. Read More …read more Source:: TechCrunch

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These are the best apps you’ve probably never heard of

Have you ever wondered what products or apps you’re missing out on? It’s easy to find the most popular ones in a particular category—but what about the hidden gems? One of Product Hunt’s community members David Spinks has the same question. So, he asked other users: What’s one app you use a lot that most people don’t know about? The community responded with over 220 product recommendations. Here are 27 of our favorites—from a plug-in that helps you write better, to a Mac volume booster, to an automated website that tracks just about everything in your life. Read on for more…but be ready to… This story continues at The Next… Read More

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In the battle for the future of voice computers, Google is moving fast — but Amazon is still moving faster (AMZN, GOOG, GOOGL)

Google was aggressively pushing its Assistant at CES 2018, with a marketing blitz and a party with a performance by John Legend. Google announced a bunch of new, key partnerships with companies including LG, Sony, and Lenovo to integrate with the Google Assistant. However, Amazon’s Alexa, and its line of Echo smart speakers, still dominate the market, with no signs of slowing down. At last week’s Consumer Electronics Show, the Google Assistant was inescapable. There was a “Hey Google” ad on the side of the Las Vegas monorail, a reference to the magic words for invoking voice commands with the Google Assistant. The search giant also had a massive booth… Read More

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